The Challenge
A B2B SaaS company offering enterprise solutions had a technically flawed website with zero organic visibility. Their Google Ads CPA was too high to scale, and they were losing market share to established competitors with stronger domain authority.
Our Solution
CodTeg executed a multi-channel growth strategy: fixing over 500 technical SEO errors, overhauling site architecture, launching programmatic SEO landing pages, acquiring high-authority backlinks, and restructuring Google Ads campaigns for lowest CPA.
Key Features Delivered
Technical SEO Overhaul
Fixed site speed, core web vitals, broken links, canonical loops and structured data — resulting in a flawless 100/100 technical health score.
Content Strategy
Developed comprehensive bottom-of-funnel content pillars, comparison pages and in-depth blog guides targeting high-intent SaaS keywords.
Authority Link Building
Executed digital PR and guest posting on top-tier tech publications (DR 70+), establishing domain authority and trust signals for Google.
Google Ads Restructure
Audited and rebuilt Search, Display and Performance Max campaigns with exact match intent routing, cutting wasted ad spend by 60%.
CRO & Analytics
Implemented advanced GA4 tracking, heatmaps and A/B tested landing pages to double the visitor-to-lead conversion rate.
Programmatic SEO
Deployed 200+ dynamic, localized programmatic SEO pages targeting "software in [Location]" terms, driving massive long-tail traffic.
Measurable Results
400%
Traffic growth in 6 months
#1
Ranking for 50+ keywords
10x
Return on Ad Spend (ROAS)
320+
High-authority backlinks
2x
Increase in demo requests
"CodTeg completely turned our organic growth around. Within months, we went from invisible to ranking above our biggest competitors, and our lead pipeline has never been healthier."
— Arun Kumar, VP Marketing, SaaS Enterprise
Technology Stack
Technical SEO
Content Marketing
Google Ads
GA4 / GTM
Ahrefs / Semrush
CRO
Programmatic SEO
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